RTL expects the bright future for its Videoland streaming service


RTL Group, the parent company of a number of European TV channels, expects to benefit from growth in its streaming services such as Videoland in the Netherlands and TV Now in Germany in the coming years. By 2025, the media group plans to more than triple the number of subscriptions in those two markets to between 5 and 7 million.

RTL gained confidence in its streaming services, partly due to the strong growth figures last year. At the end of 2019, RTL had approximately 1.44 million subscriptions in the Netherlands and Germany. That meant a growth of more than a third compared to a year earlier. Subscribers also watched films and series for longer. At Videoland, viewing time increased by almost half.

The streaming service’s popularity was also reflected in its financial performance last year. Turnover from that branch rose by half to EUR 135 million. RTL believes that it will be able to raise up to at least 500 million euros by 2025. Also, by that time, a positive amount below the line should remain with that item.

All in all, RTL saw its turnover rise to 6.7 billion euros last year. That was 6.5 billion euros a year earlier. Net profit increased by one tenth to EUR 864 million.

By: Nicholas de Kramer

Nicholas de Krammer, а self-taught economic analytic with heave mathematical background. Math behind the economics (and economics behind math) is the strong side of the author. Contact him at nicholas.dekramer@economicinform.com

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